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Salman kicks off IIFA fever at Mumbai Airport

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Uploaded on Jun 4, 2010

Amidst all the controversies, the International Indian Film Academy (IIFA) awards 2010 is going to be a star-studded event with many Bollywood celebrities flying to the Island country Sri Lanka. The film festival will kick start on June 3 at Colombo and conclude on June 5.

Many Indian celebrities like Salman Khan, Lara Dutta, Riteish Deshmukh, Vivek Oberoi, Hrithik Roshan, Dino Morea, Boman Irani and others have confirmed their presence for the gala event. The film festival will also see performance from Sri Lankan beauty Jacqueline Fernandez, who has entered Bollywood. A charity cricket match will also be played between the Indian celebrities and Sri Lankan cricketers.

However, some big Bollywood names are going to give it a miss. The news is doing the rounds that Amitabh Bachchan, the brand ambassador of IIFA, has decided to skip the event following protests by Tamilians, who are against holding the film fest in Sri Lanka for the atrocities meted to the Tamilians in the country. It is said that besides the Bachchan family, big names like Shah Rukh Khan, Kareena Kapoor and Arjun Rampal will not attend the event.

After we reported that John Abraham was being signed for Van Heusen, here's yet another news on the star. He has now been signed up by the electronics major Haier India, to be their brand ambassador. Sources close to us informed that this association will be for a span of two years and that John will be representing the entire product portfolio of the brand, including LCD TVs, washing machines, refrigerators and small kitchen appliances.
Looks like John Abraham is all set to make the fortunes of Haier India with his infectious smile.

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